Major Brands Bring Momentum to Fall CycloFest
- Shimano, QBP, Park Tool, Hawley, Rocky Mountain & More Set To Participate -
SAN JUAN CAPISTRANO, Calif. – May 19, 2016 – Interbike, the largest bicycle trade event in North America, today announced that excitement levels surrounding the new Fall CycloFest festival are rising as more major industry brands have committed to participate, including: Shimano, QBP, Rocky Mountain, FSA, Park Tool, Hawley, Ibis and more. This announcement follows early commitments from other major brands, including SRAM, Cannondale, Santa Cruz, Niner, Fox Racing, 100% and KHS – Free Agent Bicycles, among others.
“Fall CycloFest is shaping up to be one of the greatest festival events to hit the bicycle industry in years,” said Pat Hus, Vice President of Interbike. “We’re humbled by the support from our industry, and are confident that our goal of attracting 500+ stores and more than 1,200 retailers is very attainable. We’re off to a great start already after only 30 days of registration being open.”
“Educational content is being solidified this month and our partners (NBDA and Mann U) are planning dynamic content to help retailers grow their businesses and support their employees,” added Hus. “Technical seminars are also planned for front-line staff and mechanics from Fox Racing, SRAM, FSA and Shimano.”
“We are excited to be taking part in the new Fall CycloFest. This is shaping up to be a great opportunity to spend more time with our East Coast dealers and consumers.” said Scott Forrestall, Retail Services Manager – Bicycle Components Division for Shimano American Corporation. “Our teams will be activating in a variety of ways, from demos to tech presentations, throughout the event. We are looking forward to the new and unique experience CycloFest will offer for the industry.”
Fall CycloFest kicks-off as a premier demo and educational private event for retailers, and then transitions into an epic cycling festival for thousands of cycling enthusiasts. The event will be held October 20-23, 2016, at the U.S. National Whitewater Center (USNWC) in Charlotte, NC, just minutes from Charlotte Douglas International Airport. With more than 25 miles of groomed mountain bike trails, zip lining, SUP, rock climbing, whitewater rafting and extensive road riding in the surrounding area, the facility is perfectly set up for a cycling-specific festival.
A limited number of booth locations are available and can be purchased directly through Interbike. Contact Andria Klinger, Sales Director at Andria.Klinger@interbike.com or 949-226-5745 for more information.
Additional details on Fall CycloFest can be found at www.cyclofest.com